Fair Usage Policy

I. SCOPE OF THE FAIR USAGE POLICY

1.1. This Fair Usage Policy governs the use of the Open Loyalty Enterprise Cloud ("Platform"). It establishes acceptable conduct standards between Open Loyalty and the Customer to maintain the Platform's quality and performance and ensure optimal service performance for all customers.

1.2. This Fair Usage Policy is an integral part of the Master Service Agreement ("MSA") for the use of the Platform. Capitalized terms not defined herein shall have the meanings set forth in the MSA.

1.3. This Fair Usage Policy may be amended at any time by posting a revised version on the Open Loyalty website: https://openloyalty.io/fair-usage-policy

1.4. Continued use of the Platform after the Effective Date of any amendments constitutes the Customer's unconditional acceptance of such changes, and the Customer will be bound by them.

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II. ACCEPTABLE USE OF THE OPEN LOYALTY ENTERPRISE CLOUD

2.1. The Customer shall not use, nor permit or authorize any third party to use, the Platform for the following purposes:

Including Objectionable Content:

Posting content that is defamatory, obscene, pornographic, indecent, excessively profane, abusive, threatening, harassing, hateful (including attacks based on race, ethnicity, national origin, religion, sex, gender, sexual orientation, disability, or medical condition).

Distributing Deceptive Information:

Distributing altered, deceptive, or false source-identifying information, including spoofing and phishing.

Violating Legal Standards:

Violating any laws, regulations, governmental orders, industry standards, or guidance applicable in any jurisdiction.

Infringing on Rights:

Violating or encouraging the violation of the rights of others, such as allowing an End User to infringe on another party’s intellectual property rights.

Distributing Unsolicited Communications:

Distributing, generating, publishing, sending, or facilitating the sending of unsolicited mass emails or other messages, promotions, advertising, pyramid schemes, contests, sweepstakes, solicitations, junk mail, chain letters, or spam.

Promoting Child Exploitation:

Engaging in activities that promote child sexual exploitation or abuse.

Spreading Viruses:

Intentionally distributing or incorporating any viruses.

Breaching Confidentiality:

Violating the rights of others, including rights to confidentiality, privacy, or other protections.

Inciting Harm:

Threatening, inciting, promoting, or actively encouraging violence, terrorism, or other serious harm to others.

Engaging in Fraudulent Activities:

Conducting any unlawful, invasive, infringing, defamatory, or fraudulent activities, such as phishing, creating a pyramid scheme, or mirroring a website.

Encouraging Illegal Activities:

Engaging in, promoting, or encouraging illegal or fraudulent activities.

Unauthorized Modifications:

Reverse-engineering, decompiling, disassembling, modifying, reproducing, or creating derivative works of the Platform.

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III. USAGE LIMITATIONS

In addition to the above restrictions, the Customer is also subject to the following limitations as below:

Number of active objects configured in the Platform:

(i) Active Campaigns: 100 in total
(ii) Active Achievements: 50 in total
(iii) Active Tier Sets: 3 per tenant
(iv) Active Tiers: 20 per Tier Set
(v) Active Rewards: 100 in total
(vi) Active Redemption Codes in a Campaign: 2M in total
(vii) Active Coupons in Rewards: 1M in total
(viii) Active Segments: 100 in total
(ix) Active Wallet Types: 50 in total
(x) Webhooks Subscriptions: 30 in total

API Limitations [KC8] [MM9] [KC10] [MM11]

(i) General API Usage

Open Loyalty may limit access to its APIs to ensure optimal performance and reliability. Any API access granted might be subject to usage guidelines.

(ii) Integration API

(iii) Integration APIs are primarily for near real-time data syncing and content display, with a focus on delivering high performance and fast response times. Open Loyalty supports up to 1,500 concurrent API calls for these purposes to maintain smooth operations.

(iv) Management API

(v) Management APIs are intended for administrative functions, such as loyalty program management and back-office operations. While they can also be used for integrations, they're not designed for high-concurrency or near real-time performance. Open Loyalty doesn’t offer specific guarantees for concurrent API calls, but we recommend using them in lower-traffic scenarios where real-time performance isn’t essential.

(vi) API Classification

(vii) Open Loyalty may occasionally update the classification of Integration and Management APIs to better suit customer needs. Any changes will be reflected in Open Loyalty’s documentation at apidocs.openloyalty.io, so Open Loyalty encourages Customers to check for updates regularly.

(viii) Authentication API Limits

(ix) The following Authentication API endpoints are capped at 30 requests per minute (RPM) individually to ensure service stability:

IV. ENFORCEMENT

Failure to comply with this Fair Usage Policy may result in Open Loyalty taking actions ranging from a warning to suspension or termination of the Customer's Services. When feasible, Open Loyalty will provide the Customer with notice of the Fair Usage Policy violation via email or otherwise, allowing the Customer to promptly correct such violation.

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V. INCIDENT REPORTING

Any complaints (excluding copyright infringement claims) regarding violations of this Fair Usage Policy should be directed to Communication Channel. Where possible, include details that would assist Open Loyalty in investigating and resolving such complaints.

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VI. MONITORING AND AUDITING

Open Loyalty reserves the right to monitor and audit the use of the Platform to ensure compliance with this Fair Usage Policy. Any detected violations may be addressed as outlined in the Enforcement section.