Loyalty technology to create any loyalty program

“Open Loyalty offers a wide range of possibilities we can use to bring our ideas to life. I know that in the next two years we are going to introduce a lot of changes and I don’t need to switch the system."

Daniel Fischer

Head of IT Project Management at ECKware GmbH

“We used Open Loyalty pre-built modules, applied the loyalty mechanics via API to our tech stack and focused fully on the customer experience.”

Fritze von Berswordt

Managing Director, EQUIVA

“Open Loyalty has an unique approach to creating fully personalised loyalty programmes with no loss of business agility.”

Nir Chinsky

Regional Managing Director, Google Cloud

We loved what the API had to offer as we knew it was going to be a code integration, as well as some of the out-of-the-box features. We are extremely happy with the usability

Nicole Kusi

Product Manager, United States Soccer Federation

“In order to develop our program we share our goals and our IT roadmap with the team at Open Loyalty, who are always willing to help and find solutions to challenges. Our business and technical requirements are translated into tickets, shaping the development of the loyalty engine.”

Verena Pflug

Business Owner at limango GmbH - A member of the otto group

“Open Loyalty provides effective loyalty components and seamlessly integrates into a diverse tech stack via API."

Archernar Triardhiarso Sumantri

Customer Relationship Management Manager at SwipeRx

Event schema builder

Ingest data with an API-ready custom event builder

Use the custom event builder to set schemas that mirror your business needs, capturing user activity to the minimum detail. Events can contain attributes of different types for extra granularity.

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With a single API endpoint, you can ingest custom event information to connected platforms in real time. Campaigns can use these events to automatically create gamified omnichannel experiences that engage members.

See documentation

Developer-friendly

Make the development of loyalty experiences easier and safer in your enterprise

Modular and flexible Open API and Postman collections

Short time-to-market, as experienced by our clients

MACH architecture with versionless approach

Full data separation with independent instances

Full data import/export with AWS S3 and API

24/7 issues monitoring with dedicated tech support

99,9% uptime with 90 ms average API response time

No backward compatibility break

Enterprise-grade protection

Security, data protection, and compliance

Open Loyalty complies with ISO 27001, ISO 9001, and has dedicated features to help comply with GDPR-related requests. Every year, a specialized security consultancy tests us against OWASP top 10 and CWE/SANS top 25 software errors.

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We use separate databases and Kubernetes namespaces for every instance, so no data is shared between our clients. We also apply encryption both at rest and in transit.

Integration layer

How to increase sales and engage users by   using our future-proof loyalty components

Open API

Use API to fetch and receive member information, analytics, custom events, transaction data, and much more

See API documentation

Webhooks

Efficiently monitor activity from users, transactions, and more. Configure webhooks directly from the admin panel or via API

See webhooks examples

AWS S3 data export

Import and exported via Amazon’s S3 service at any time. Automate transfer to your data lake with nightly incremental batch exports

Hosting and deployment

Worldwide reliable availability

Open Loyalty uses AWS for hosting, offering multiple options of datacenters. We handle over 350 million earn-and-spend operations monthly an average API response time of just 90 ms.

Every client receives staging environments for testing. The result is a safe and reliable environment where it’s easy to iterate.

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Developers’ resources

Use our resources to learn about the API-first loyalty engine and technical good practices

API documentation

Maintained by developers, the API documentation includes response samples, snippets, and Postman collections

See API documentation

User guide

Every feature explained with examples so the team can update the loyalty program and free up developers to handle technical issues

Browse documentation

Integration good practices

Learn how to integrate an API-first loyalty engine with tech stack including POS, CRM, and mobile app(and learn if that’s for you)

Live session

Enterprise API-first loyalty and gamification tools to deliver results

Use trigger-condition-effect logic to translate events into effects and enrich other systems

Proven speed and enterprise scalability