Loyalty tiers

Tier loyalty program software for increasing customer retention

Use point-based or spending-based tiers to build strong relationships with customers. Create a loyalty scheme that engages and enchants customers
Use cases

Tier software that covers the essentials and allows

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Create tiers based on spending, points collected, and time since user joined the program

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Unlock new rewards with specific tiers

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Make tiers based on the number of units, such as points or stars

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Reward members for reaching a particular tier

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Configure tier reset and downgrade rules

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Restrict specific users to a certain tier

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Use tiers for targeting campaigns

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Add tiering features to any system with API

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Manage tiers and levels

Create and manage tier-based loyalty programs

Define and manage different member tiers based on their spending, point amount, or time since they joined the program. Create unlimited levels with customized titles adjusted to your communication strategy and branding.
Assign specific benefits to each tier, such as permanent discounts and special point multipliers.
FAQ

Loyalty tiers system frequently asked questions

What is a tiered loyalty program, and how does it work?

A tiered loyalty program assigns customers to different levels based on their spending or engagement. Each tier offers progressively better rewards, motivating customers to increase their interactions to unlock higher tiers. This tiered structure promotes long-term loyalty by encouraging specific behavior (such as frequent purchases) and deeper engagement. With Open Loyalty, businesses can fully customize their tiers and rewards to suit their specific customer base and goals.

How does Open Loyalty’s tiered loyalty program benefit my business?

Open Loyalty’s tiered loyalty program helps increase customer retention and lifetime value by offering personalized rewards that encourage repeat purchases or other behaviors that align with the business' goals. The flexibility to customize tiers and rewards ensures you can align the program with your business goals, whether that's driving higher purchase frequency, boosting customer engagement, or incentivizing top-tier clients. The tiers also aid in segmenting customers for targeted marketing.

How can a tiered loyalty program improve customer engagement?

A tiered loyalty program improves engagement by incentivizing customers to reach higher tiers and unlock better rewards. The competitive nature of tiers encourages more frequent interactions, and personalized rewards create a sense of exclusivity. Additionally, businesses can use customer data to tailor offers and communication, further driving engagement.

What types of businesses can benefit from a tiered loyalty program?

Tiered loyalty programs are beneficial for a variety of industries, including retail, eCommerce, healthtech, and more. Any business that wants to encourage customer engagement and reward long-term loyalty can benefit from implementing a tiered program. It works especially well for businesses with high repeat purchase rates or those looking to differentiate high-value customers with exclusive perks.

Can I integrate Open Loyalty’s tiered loyalty program with my existing systems?

Likely yes. Open Loyalty’s platform is designed to integrate smoothly via API with your existing eCommerce, CRM, and marketing platforms. This ensures that your loyalty program is seamlessly integrated with your current tech stack, providing a unified experience for your customers while simplifying management for your team.
Loyalty features

Add loyalty and gamification features to your products and services and drive results

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Success stories

See how Open Loyalty helps brands grow their business

limango

limango used gamification to drive user engagement and triple buying frequency
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EQUIVA

EQUIVA doubled purchase frequency and saved EUR 68.000 with loyalty app-powered referrals

dacadoo

dacadoo’s digital health app boosted user activation by 62% with gamification