Gamifying Loyalty: An API-First Engine Over Custom Development

Join this webinar to discover how integrating an API-first loyalty engine can help you quickly gamify your customer loyalty program.
Tom Rutkowski picture
Tom Rutkowski
Lead Product Manager
Irek Klimczak picture
Irek Klimczak
Content & Community Lead
Table of contents
Recent update
April 2, 2025
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What you will learn from the webinar

Examples of gamification in customer loyaltyThe realities of custom feature developmentBenefits of using a SaaS productHow to integrate an API-first loyalty engine to unlock the power of gamification

Why this topic is important

Gamification has become essential in customer loyalty programs because it engages customers on a deeper level, turning routine interactions into enjoyable experiences that encourage repeat behavior. Features like challenges, points, tiers, and rewards tap into psychological motivators, creating a sense of achievement and competition that drives customers to interact more frequently with a brand.Using an API-first, SaaS-based loyalty engine offers a significant advantage over developing custom gamification features in-house. Building such features from scratch requires considerable time, technical expertise, and ongoing maintenance, which can delay the launch and increase operational costs.An API-first loyalty solution allows brands to quickly implement gamified experiences by integrating pre-built, customizable features that can adapt to existing systems.

API-first loyalty and gamification engine

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About the speakers
Tom Rutkowski picture
Tom Rutkowski
Lead Product Manager
Tom is at the forefront of loyalty innovation, managing a roadmap of loyalty and gamification feature development.
Irek Klimczak picture
Irek Klimczak
Content & Community Lead
An expert in loyalty & gamification, Irek Klimczak is Open Loyalty’s Content & Community Lead and fosters a passion for engaging audiences and building relationships.
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