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SaaS enrichment

Add loyalty and gamification to your SaaS stack

Integrate Open Loyalty as the dedicated loyalty and gamification engine in your platform – so your team ships loyalty features without building the logic, the data model, or the infrastructure behind them.

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We helped 100+ enterprises build successful loyalty points programs

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The loyalty and gamification engine for your stack

Loyalty engine

Replace custom loyalty logic with a dedicated service layer

Send customer events from your platform – purchases, app actions, behavioral triggers – to Open Loyalty via REST API. The engine evaluates earning rules, updates points balances and tier status, and runs campaign logic. Results come back in the API response or get pushed to your stack in real time via webhooks.

No custom points ledger to build. No tier qualification logic to write. No campaign engine to maintain. Open Loyalty handles the loyalty layer; your platform handles everything else.

Out-of-the-box loyalty and gamification

Ship a richer feature set faster than your team could build it internally

Quickly incorporate points, tiers, rewards, challenges, badges, referrals, wallets, code scanning, and gamification mechanics – spin-the-wheel, scratch-card, lotteries, and more. Mechanics are built, documented, and maintained in Open Loyalty. Integrate them via API rather than building them from scratch.

Every mechanic is independently accessible. Add the features relevant to your use case now and expand to others as your product grows.

User engagement

Turn loyalty and gamification into a reason users stay on your platform

When loyalty and gamification are native to your platform, the businesses and end users you serve can run programs that increase purchase frequency, active rates, and retention – directly inside your product.

Leverage points campaigns, challenges, referral mechanics, and more gamified rewards as capabilities your users depend on.

Do you need to add loyalty and gamification to your stack?

pen Loyalty integrates as a dedicated loyalty engine via REST API and webhooks – so your team ships loyalty features without building the logic or infrastructure behind them.

Frequently asked questions

What does SaaS stack enrichment mean in the context of loyalty?

SaaS stack enrichment means integrating Open Loyalty as a dedicated loyalty and gamification service in your existing platform architecture – the same way you would add a payment processor or authentication service.

Your platform fires events; Open Loyalty handles the loyalty business logic; results flow back to your stack via webhooks or API responses.

How does Open Loyalty integrate with an existing SaaS stack?

Integration uses Open Loyalty's REST API. Your platform sends customer events – purchases, app actions, behavioral triggers – to Open Loyalty via API.

Loyalty results are returned in the API response or pushed back to your stack in real time via webhooks and AWS S3 exports.

What loyalty and gamification features does Open Loyalty add to my stack?

Open Loyalty covers the full loyalty and gamification layer: points, tiers, rewards, referrals, wallets, challenges, badges, coupons, code scanning, and gamification mechanics including spin-the-wheel, scratch-card, and lotteries.

Every feature is independently accessible via REST API, so you can integrate the mechanics relevant to your use case.

Who manages the loyalty business logic – our team or Open Loyalty

Open Loyalty manages the loyalty engine to give you flexibility: you decide on the points ledger, tier qualification logic, earning rules, reward redemption, and campaign mechanics.

Your team configures these through the API or admin UI and connects them to your platform events. You own the integration and the customer experience.

What scale can Open Loyalty handle as a service in our stack?

Open Loyalty handles 75 million transactions per year, 1 billion loyalty events per month, and 500 million API calls per month at 120 ms average response time.

The platform runs on AWS infrastructure with 99.99% uptime and is ISO 27001 and ISO 9001 certified.

Choose reliability and minimize risk with a proven vendor

120 ms
avg API response time
99.99%
guaranteed uptime
75M
transactions/year
1B
loyalty events/month

Sleep well with rock-solid security and scalability

See what customers say about working with us

2x
Buyer frequency
"We used Open Loyalty pre-built modules, applied the loyalty mechanics via API to our tech stack and focused fully on the customer experience."
Fritze von Berswordt
Fritze von Berswordt
Managing Director, EQUIVA
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3 months
For global omnichannel
"The Open Loyalty customer loyalty program software allows us a lot of flexibility in building these dynamics and delivering a strong experience for our consumers."
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Thomas Archer Bata
ALDO Group
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72%
Points redemption rate
"Open Loyalty is an excellent choice because of the wide range of loyalty and gamification mechanics it offers, along with resources that help you understand how to use these features in your loyalty program."
Fritze von Berswordt
Chadi Al Abbassy
Loyalty & Partnerships Manager at Raqtan Group
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60 mln+
Points issued
"We loved what the API had to offer as we knew it was going to be a code integration, as well as some of the out-of-the-box features. We are extremely happy with the usability."
Fritze von Berswordt
Nicole Kusi
Product Manager, United States Soccer Federation
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91%
Customer retention rate
"It works :) Open Loyalty provides effective loyalty components and seamlessly integrates into a diverse tech stack via API."
Fritze von Berswordt
Archernar Triardhiarso Sumantri
Customer Relationship Management Manager at SwipeRx
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Customer loyalty know-how

Leverage resources from Open Loyalty’s gamification and loyalty experts to start smooth and move in the right direction