What you will learn from the webinar
- How to launch and grow a successful B2B loyalty program
- Deliver value to customers and enhance the customer experience
- Select API-first loyalty and gamification features for an MVP
Why this topic is important
Loyalty programs aren’t just about rewards—they’re powerful tools for gathering valuable customer insights and enabling brands to deliver an exceptional customer experience.
In this webinar, you’ll discover how ekuep—the largest online restaurant and café equipment supplier in the GCC region—integrated an API-first loyalty engine into their custom ecommerce platform and digital marketplace to successfully launch a customer loyalty program.
Chadi Al Abbasy, Loyalty Marketing & Partnerships Manager at Raqtan Group, will share a case study detailing how ekuep quickly launched a loyalty program MVP and achieved success through an iterative approach to building customer loyalty.
Chadi Al Abbassy
Loyalty Marketing & Partnerships Manager @ Raqtan Group
With nearly a decade of experience in digital marketing, e-commerce, media production, and customer loyalty, Chadi is the driving force behind Rowad—one of the first B2B loyalty programs for the Food & Beverage industry in the Middle East.
Irek Klimczak
Loyalty Builders host
Irek builds a community of business professionals that use loyalty and gamification mechanics to attract, engage, and retain customers.
