What you will learn from the webinar
- Insights from the world’s first gamified loyalty program in the automotive industry (VW)
- How to apply the 8 Core Drives of The Octalysis Framework to loyalty program design
- Common mistakes to avoid when using gamification in loyalty
- Proven strategies for integrating gamification into loyalty programs
Why this topic is important
The Octalysis Framework is a leading gamification and behavioral design model that categorizes human motivation into 8 Core Drives. His framework has helped companies like Google, Tesla, Uber, and LEGO transform their customer experiences.
