Framework for Building a D2C Loyalty App that is a Revenue Driver

In this exclusive video event, Marcin Dyguda, Director of Solution Delivery at Open Loyalty, shares a proven framework for designing and implementing a D2C loyalty app that actively drives revenue.
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July 16, 2025
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Are you a D2C brand leader planning to introduce a loyalty program, or perhaps struggling to turn existing customer loyalty into a direct revenue stream? Many programs fall short, often just offering discounts without genuinely increasing customer lifetime value.

In this exclusive video event, Marcin Dyguda, Director of Solution Delivery at Open Loyalty, shares a proven framework for designing and implementing a D2C loyalty app that actively drives revenue.

What You'll Discover:

  • The Full Potential of a D2C Loyalty App
  • Practical, Real-World Use Cases
  • A Proven Framework for Revenue-Driving Loyalty
  • Tailored Solutions for Your Business

Who should attend

This event is essential for D2C leaders and professionals in roles such as:

  • CMOs & VPs of Marketing
  • Heads of Customer Experience
  • Digital Transformation Leads
  • Loyalty Program Managers
  • E-commerce Directors

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About the speakers
Marcin Dyguda is Head of AI Innovation at Open Loyalty, where he leads AI Labs and builds AI agents and tooling for enterprise loyalty programs. After two decades leading software teams, he now spends his days figuring out what AI actually changes for loyalty, and shares what he learns along the way.
An expert in loyalty & gamification, Irek Klimczak is Open Loyalty’s Content & Community Lead and fosters a passion for engaging audiences and building relationships.
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